Emoticons history

Emoticons
Emoticons are textual portrayals of a writer's moods or facial
expressions in the form of icons. Originally, these icons
consisted of ASCII art.

Emoticons geography and differences

Emoticons can generally be divided into two groups: Western (mainly
from America and Europe) or horizontal; Eastern or vertical (mainly
from east Asia).
Western

Western style emoticons are mostly written from left to right as
though the head is rotated counter-clockwise 90 degrees.

Smiley: :‑) :->
Tongue-tied: :‑&
Broken heart: <\3
Rose: @}->--
Fish: ><(((*>

Eastern Eastern emoticons generally are not rotated sideways. They first
arose in Japan, where they are referred to as kaomoji.